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Amazing Connections: Butler Overboot

For the past sixty years we’ve made amazing connections with companies around the world.

Butler Overboot is our most recent success story.

Months away from entering the market, they came to us with a production snafu. They needed a custom closure that would bond seamlessly with a specific material (thermoplastic elastomer to be exact!) and work within a pre-established production process. They told us everyone else had said it couldn’t be done. Our R&D team presented them with options. Over 200 of them. After rounds of testing and collaborative brainstorms, we settled upon a solution that worked. 

Watch to see how the process of making the perfect product unfolds.

To learn more about how we can bring your ideas to life, visit velcro.com/business.

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